In 2026 cat food is smarter, greener, and more personalised than ever. Here’s how the landscape evolved and what the future means for your cat’s health in the UK.
From LED volumes to real-time engines, virtual production tools are being used by pet brands to create immersive storytelling and product demos — here’s why that matters for cat food marketing.
Micro-batching is reshaping cat food — from ingredient traceability to reduced waste. We explore the manufacturing and consumer-side implications for 2026.
A curated guide to the best dry kibbles for indoor cats in 2026 — focusing on weight control, dental health and indoor lifestyle needs.
Air-dried formulas have become a major category in 2026. We tested five UK-available options on acceptance, macros and ease of use.
Black Friday impacts pet product availability. Here’s a tactical guide for UK cat owners to prepare, avoid scams and ensure therapeutic diets aren’t disrupted.
A timely briefing on new EU packaging requirements and their practical implications for UK cat food makers, retailers and pet owners.
A practical 90‑day launch roadmap for producers and micro-brands selling cat food in the UK — from product testing to compliant packaging and profitable launch day tactics.
Beyond crude protein numbers: an advanced, vet-informed approach to reading labels and understanding what truly matters for your cat in 2026.
Comprehensive hands-on review of the best wet diets for senior cats in 2026 — digestive health, palatability, and practicality for UK homes.
An interview with Maya Patel, founder of Willow & Whisk, about sustainable scaling, vet partnerships and keeping product quality consistent.